M HKA gaat digitaal

Met M HKA Ensembles zetten we onze eerste échte stappen in het digitale landschap. Ons doel is met behulp van nieuwe media de kunstwerken nog beter te kaderen dan we tot nu toe hebben kunnen doen.

We geven momenteel prioriteit aan smartphones en tablets, m.a.w. de in-museum-ervaring. Maar we zijn evenzeer hard aan het werk aan een veelzijdige desktop-versie. Tot het zover is vind je hier deze tussenversie.

M HKA goes digital

Embracing the possibilities of new media, M HKA is making a particular effort to share its knowledge and give art the framework it deserves.

We are currently focusing on the experience in the museum with this application for smartphones and tablets. In the future this will also lead to a versatile desktop version, which is now still in its construction phase.

West Ways, 2010

Book, 11.5 x 17.8 cm, 92 p, language: English, publisher: Vancouver/Beverly Hills/Zürich: Emily Carr University Press/Potter Press/Christoph Keller Editions by JRP Ringier Kunstverlag AG, ISBN: 978-3037641354.

©image: M HKA

Collection: Collection M HKA, Antwerp (Inv. no. B 2024/830).

Literary synopsis

Westways is the fifth in American sculptor Rita McBride's continuing Ways series of collaborative novels -this time with writer and rock climber Matthew Licht. We follow Mae West from her Brooklyn childhood through her adventures with W.C. Fields to a Sapphic encounter with Leni Riefenstahl on a safari in the 1970s, picking up a fighter pilot, Salvador Dalí and Billy Wilder for the ride.

Relation of the novel to the artist’s practice

The novel Westways was published to coincide with the completion of McBride's 52 meter-high Mae West public commission at Munich's Effnerplatz (the biggest sculpture in public space in Europe). When Rita McBride won the Munich public competition, her project was simply called Tower, but eventually she decided to call it Mae West because the actress had a comic and humoristic side, but at the same time she was a strong, modern woman. The 1.5 million euro competition was awarded to McBride in 2002 and has endured 8 years of public deliberation, political attack, and financial duress. In an attempt to keep the project visible and financially feasible throughout this absurdly long public process, she has continually produced works pertinent to the light weight 52 meter-high structure made of carbon. Items such as Mae West tapestries made in Mexico, a set of large steel templates to make your own Mae West, Mae West prints, Mae West survival kits consisting of a life vest of carbon (Mae West was slang for life vests in WWII), a commissioned celebrity fictional biography by Matthew Licht, a pin up, a bottle of alcohol, and a smaller tin set of templates - all placed in a metal tool case, Mae West posters, a propaganda video, as well as commissioned paintings of Mae West in paradise by Glen Rubsamen represent just a sampling of the varied production that has been assembled to date.

Novel's website

Authorship: Ghost Writer.

Creative Strategy: Novel Cites Artworks.

Genre: Adventures, Biography.

Publishing: Art Books Publishing House.

Theme: Art World.

Add to your list

Media

>Cover 'West Ways', 2010

>view of "Mae West". Public sculpture by Rita McBride, 52 meters high, 2011. Public commission at Munich's Effnerplatz.

>view of "Mae West". Public sculpture by Rita McBride, 52 meters high, 2011. Public commission at Munich's Effnerplatz.

Artists

> Rita McBride.

> Matthew Licht .

Exhibitions & Ensembles

> Exhibition: WHAT HAPPENS WHEN THE ARTWORK BECOMES A NOVEL?. M HKA, Antwerp, 07 December 2012 - 21 April 2013.

> Exhibition: Book Lovers 4.0 (Pop-up Bookstore). De Appel Arts Centre, Amsterdam, 28 January 2014 - 02 February 2014.

> Exhibition: THE BOOK LOVERS - A Project about Artist Novels. The Elizabeth Foundation for the Arts, New York, 25 January 2013 - 09 March 2013.

> Exhibition: The Preparation of the Novel (Book Lovers 5.0). Fabra i Coats - Centre d’Art Contemporani de Barcelona, Barcelona, 18 July 2014 - 05 September 2014.

> Ensemble: The Artist's Novel.